Write and Publish Your Dream Book Program
Maybe you've dreamed of writing a book, but the complexities and mysteries of book publishing stopped you. It's really not as complex as it may seem.
With our Write and Publish Your Dream Book Program, you learn the simple steps to writing and publishing a nonfiction book that attracts more clients and leads to new business opportunities and prestige.
As a book consultant, I've worked with a lot of authors. Let me tell you a story about two of them. The names are made up, but they are representative of real people I have met. One, I'll call Janet and the other I'll call Stephanie.
A year ago, both Janet and Stephanie wanted to write a book. They'd both heard that they could use a book to promote their expertise and get more clients. Both are smart, busy entrepreneurial women. In fact, they are very much alike. They both have loving supportive families and run successful service businesses.
But there's a difference.
Over the course of the last year, Janet:
- Wrote and published her book. It's selling on Amazon and bringing in a nice little side income for her.
- Last week, she did a blog tour, guest posting on a few blogs and responding to her readers.
- The other day, she was invited to speak at a conference on the topic of her book.
- Prospective clients have been calling her and slots for her services are now booked up weeks in advance.
Meanwhile, Stephanie is still exactly where she was a year ago. She has:
- A Word file with a slightly muddled outline and list of "ideas."
- A dwindling client base. As the economy has worsened, she has watched her clients slowly fade away because they "can't afford" her anymore.
How can two such similar people end up with such different results?
The Difference is Knowledge
Over the years, I've often wondered why so many people who say they want to write a book never actually do. It's not like one person wants to be a book author and the other doesn't. "Natural" intelligence, aptitude, or writing talent doesn't make the difference. After all, plenty of fantastic writers never see their work in print.
The key difference is knowledge. And then having the guts to take action on that knowledge. When you know exactly how to write and publish a book, and you make a commitment to see it through, the book happens.
I know because I've lived it and watched it time and time again with my clients. My first book took me about 14 months to write and publish. During that confusing time, I made a commitment to figuring out the publishing process. And I did.
Even though I had worked for book publishers, I didn't really know how the business side of publishing worked. So I read every book on book publishing I could find, joined publishing groups and associations, and studied the book publishing industry.
After having published one book and done a phenomenal amount of learning, reading and research, I was able to write and publish my next 8 books in 18 months. Once you know what to do, the publishing process isn't as hard.
Learning is Easier Than Ever Before
With the Write and Publish Your Dream Book program you get our two separate programs (Finish Your Manuscript and Publish Your Book) for one low price.
There are a total of ten courses in our Write and Publish Your Dream Book program. The courses are carefully constructed to take you seamlessly from one step in the book writing and publishing process to the next.
1. Write from the Start: How to Turn Your Book Idea Into a Marketable Book |
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Flesh out your book idea into a plan for a marketable book. In this course, you map out your goals, so you can move forward with a well-formed plan for your book project. |
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2. Get Your Words Out: How to Create a Strategic Writing Plan and (Really!) Finish Your Book |
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Once you have figured out what to write, this course helps you work through your writing issues and gain a clear picture of the book, so you can move forward. |
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3. Organize With Ease: How to Create an Outline for Your Nonfiction Book |
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An outline is like a roadmap for your book. In this course, you learn how to create a workable outline, so writing the book simply becomes a matter of filling in the blanks. |
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4. Craft Magical Titles: How to Come Up with a Marketable Title for Your Book |
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Choosing the right title is vital to the success of your book. In this course, you learn tips and techniques for coming up with a marketable title for your nonfiction book. |
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5. Polish the Prose: How to Find and Select an Editor for Your Book |
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Every book needs an editor. (Yours does too!) In this course, you learn why editing is essential and how to select the best person for the job. |
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6. Master the Numbers: How to Get an ISBN for Your Book |
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Every book or e-book that gets commercial distribution or that is sold in retail outlets absolutely must have an ISBN. In this course, you learn how to get ISBNs and use them correctly. |
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7. Get it Printed: How to Select the Right Printer for Your Book |
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No matter how good a printer is, they may not be the right company to print your book. This course demystifies printing jargon to help you determine the right printer for your book project, depending on your budget and the goals you have set for your book. |
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8. Create a Professional Interior: How to Lay Out Your Book |
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Whether you opt to lay out a book yourself or work with a designer, you should know the basic principles of good book design. In this course, you learn the elements you need to include in your layout to make your book look professional. |
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9. Design a Cover That Sells: How to Work With a Designer to Create a Compelling Book Cover |
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The cover of your book is vital to your marketing. If you want your book to impress people, the cover needs to be outstanding. In this course, learn tips for designing a cover that gets noticed and appeals to your specific audience. |
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10. Add Copywriting Pizzazz: How to Write Great Back Cover Copy that Sells Your Book |
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The back cover of your book is prime marketing real estate and you have only a few seconds to capture someone's attention. In this course, you learn how to craft the right words and design elements to work in this small, but important space. |
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Each course is broken up into easy-to-digest lessons. And each lesson is divided up into pages for easier reading and less scrolling. You'll have enough time to learn what you need to know, get your questions answered, and still do the most important thing of all: finish your book.
There's More!
Unlike a "boxed" course, you won't be left "high and dry" when you have questions. When you register for our Finish Your Manuscript Program, you also receive:
- Integrated Discussion Features
Each lesson has a mini-discussion board built right into it. You don't have to flip back and forth between a separate discussion board and the lesson itself. It's one holistic unit. (No more wading through a bunch of unrelated discussion threads to find answers!) If you're reading along and a question pops into your head, with just one click, you can enter your question, so you don't forget it! The response will be posted right there with your question within the lesson itself.
- Worksheets That Focus on YOUR Book
Each lesson in each course in the program includes a worksheet, so you can take what you're learning and apply it to your own book project. The worksheets are PDF files you can download, fill in on your computer, and keep for future reference. The worksheets help you focus on specific actions that move your book project forward.
- Four Month's Access to the Book Authors Circle ($108 value!)
The Book Author's Circle is a mastermind group just for authors and publishers. It's full of creative people who love books and writing like you do!
You can attend live mastermind calls with your instructor Susan Daffron and fellow BAC members. And you can get feedback on your worksheet answers, ask questions, and get advice on our Writer's Lounge discussion area. As a member of the BAC, you also get access to a list of book publishing resources and discounts on on Logical Expressions training, books, products, and events like the Self-Publishers Online Conference.
Take Your First Step Toward Finishing Your Book Now
We've tried to keep this program affordable, so more people can participate and realize their dream of becoming a published author. Your investment is only $497 for all 10 courses ($100 less than if you took the Finish Your Manuscript and Publish Your Book programs separately.)
It's easy to get started. All you need to do is click the button below to enroll now!

You'll be taken to our enrollment page where you can set up your personalized log-in information and pay for your course.
Don't forget that while you're in the course, you can ask as many questions as you like in our discussion areas and participate in mastermind calls with me. It's like having your own virtual book consultant by your side!
Try It Risk Free!
We want you to love your learning experience at SelfPubU and participating in this growing community of independent authors. If you're not happy, you can cancel at any time. Just send us an email.
Live Long and Publish!
~ Susan Daffron
P.S. If you have any questions, please feel free to call or email us directly and ask!
208-265-6147 (M-F, 9am — 5pm Pacific)
Web: Use our Email Contact Form
Email: sdaffron (at) LogicalExpressions (dot) com
(Note: you'll get an email with a link you need to click to get to my inbox.)
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